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MOG was a paid subscription online music service and blog network, where subscribers could listen to and read about music. Subscribers could play the tracks that are available in the catalog on a variety of digital devices, including computers, handheld devices, Sonos system and television. The company claims that its catalog contained 16 million tracks,〔(【引用サイトリンク】title=How MOG Works )〕 although it is not clear how such count was produced or audited. MOG also allowed users to access aggregated editorial content from music blogs, user posts, and in-house editors. MOG was founded by David Hyman, former CEO of Grace Note, former SVP of Marketing at MTV Interactive, and former Director of Ad Sales for Addicted to Noise. MOG is a privately held company headquartered in Berkeley, CA. The company has raised $24.9 million in capital from a variety of sources, including Balderton Capital, Menlo Ventures, Simon Equity, Universal Music Group, and Sony Music. Music producer Rick Rubin is a member of MOG's board of directors. After purchasing MOG in 2012, Beats Electronics in January 2014 announced that the MOG service would be shut down in the United States on 15 April 2014; this date was first indefinitely postponed〔http://support.beatsmusic.com/hc/en-us/articles/200790370-What-happens-to-the-MOG-service-and-subscribers-〕 but then it was shut down on May 31, 2014.〔http://www.theverge.com/2014/6/1/5770370/mog-streaming-music-service-shut-down〕 Its successor system, The Beats Music service, launched in the United States on 21 January 2014. ==History== Founded in June 2005,〔 MOG began as a music-themed social network and blog network. Users could create profiles with information about their music tastes, and the now-discontinued MOG-O-MATIC client application assisted in the process by scanning users' music libraries and populating their profiles with information about their music collection and listening activities. MOG would also recommend users with similar music tastes, and users were able to compose blog posts, read posts composed by other users, and listen to 30-second samples of songs. In late 2007, MOG partnered with Rhapsody to allow Rhapsody subscribers to access all of Rhapsody's content through MOG. In August 2008, MOG launched the MOG Music Network, a music ad network that aggregates posts from affiliate blogs and those created by MOG's in-house music editors. In December 2009, MOG launched its own subscription music service, which allows subscribers to stream any song in MOG's catalog on-demand to their computer through their web browser. In July 2010, MOG released mobile applications for the iPhone, iPod Touch, and Android phones, allowing subscribers to also access MOG's catalog from these devices. In September 2010, MOG announced the release of a Roku channel, which enables subscribers to access the service from their television. In June 2011, "Weird Al" Yankovic pre-released his album ''Alpocalypse'' on the MOG website. In March 2012, reports surfaced that Beats Electronicsan audio equipment company then majority-owned by mobile phone maker HTC, was planning to acquire MOG. In April 2012, MOG announced a partnership with Telstra to bring MOG to Australia, the first region outside of the US to have access. Telstra and MOG launched under the BigPond Music branding on 21 June 2012.〔http://blog.mog.com/post.php?num=638184929〕 This partnership also allows Telstra customers to stream without the content counting towards their data quota. In July 2012, it was officially confirmed that Beats would acquire MOG's music streaming service for $14 million. Beats' goal with the acquisition is to leverage its library of high quality music to produce a "truly end-to-end music experience". The acquisition did not include MOG's advertising network, the MOG Music Network,〔(【引用サイトリンク】url=http://www.adweek.com/news/technology/beats-electronics-acquires-mog-141575 )〕 which was sold in a separate deal on 24 August 2012 to the radio broadcasting and media company Townsquare Media.〔(【引用サイトリンク】url=http://www.musicweek.com/news/read/remaining-half-of-mog-music-network-sells-to-townsquare-media-group/051510 )〕 In January 2014, it was announced that MOG would be discontinued on 15 April 2014 in favor of Beats Music, and that existing subscribers would receive refunds. The shutdown was ultimately delayed to 31 May 2014; former MOG subscribers were offered a free, 60-day trial of The Beats Music service.〔(【引用サイトリンク】url=http://www.theverge.com/2014/6/1/5770370/mog-streaming-music-service-shut-down )〕 MOG no longer operates in Australia, which was previously offered through Telstra's BigPond Music (BPM) service, and has also been discontinued in other regions.〔(【引用サイトリンク】url=http://bigpondmusic.com/help/faq/mog )〕 Content is still constantly updated, However the app had no longer be receiving updates, with the last update to the iOS app occurring on 15 October 2013. many customers have had the service discontinued without prior notice on the morning of July 19, 2015. There has been no official reason as to why many customers have been cut off, however a Telstra representative has said they have been receiving many calls regarding the inconvenience. On the 20 July 2015, Telstra Officially announced that they had closed the whole Bigpond music department at midnight, and Bigpond music URLs now redirect to the Telstra media webpage. No customers were given prior notification to the service being ended officially. 〔(【引用サイトリンク】url=https://itunes.apple.com/au/app/mog/id372093286?mt=8 )〕 Telstra officially announced the closure of MOG on July 31, with an announcement and banners stating the service would cease to operate as of 11:59PM August 31.〔http://www.zdnet.com/article/telstra-announces-closure-of-music-streaming-service-mog/〕 抄文引用元・出典: フリー百科事典『 ウィキペディア（Wikipedia）』 ■ウィキペディアで「MOG was a paid subscription online music service and blog network, where subscribers could listen to and read about music. Subscribers could play the tracks that are available in the catalog on a variety of digital devices, including computers, handheld devices, Sonos system and television. The company claims that its catalog contained 16 million tracks,(【引用サイトリンク】title=How MOG Works ) although it is not clear how such count was produced or audited. MOG also allowed users to access aggregated editorial content from music blogs, user posts, and in-house editors.MOG was founded by David Hyman, former CEO of Grace Note, former SVP of Marketing at MTV Interactive, and former Director of Ad Sales for Addicted to Noise. MOG is a privately held company headquartered in Berkeley, CA. The company has raised $24.9 million in capital from a variety of sources, including Balderton Capital, Menlo Ventures, Simon Equity, Universal Music Group, and Sony Music. Music producer Rick Rubin is a member of MOG's board of directors.After purchasing MOG in 2012, Beats Electronics in January 2014 announced that the MOG service would be shut down in the United States on 15 April 2014; this date was first indefinitely postponedhttp://support.beatsmusic.com/hc/en-us/articles/200790370-What-happens-to-the-MOG-service-and-subscribers- but then it was shut down on May 31, 2014.http://www.theverge.com/2014/6/1/5770370/mog-streaming-music-service-shut-down Its successor system, The Beats Music service, launched in the United States on 21 January 2014.==History==Founded in June 2005, MOG began as a music-themed social network and blog network. Users could create profiles with information about their music tastes, and the now-discontinued MOG-O-MATIC client application assisted in the process by scanning users' music libraries and populating their profiles with information about their music collection and listening activities. MOG would also recommend users with similar music tastes, and users were able to compose blog posts, read posts composed by other users, and listen to 30-second samples of songs.In late 2007, MOG partnered with Rhapsody to allow Rhapsody subscribers to access all of Rhapsody's content through MOG.In August 2008, MOG launched the MOG Music Network, a music ad network that aggregates posts from affiliate blogs and those created by MOG's in-house music editors.In December 2009, MOG launched its own subscription music service, which allows subscribers to stream any song in MOG's catalog on-demand to their computer through their web browser. In July 2010, MOG released mobile applications for the iPhone, iPod Touch, and Android phones, allowing subscribers to also access MOG's catalog from these devices. In September 2010, MOG announced the release of a Roku channel, which enables subscribers to access the service from their television.In June 2011, "Weird Al" Yankovic pre-released his album ''Alpocalypse'' on the MOG website.In March 2012, reports surfaced that Beats Electronicsan audio equipment company then majority-owned by mobile phone maker HTC, was planning to acquire MOG.In April 2012, MOG announced a partnership with Telstra to bring MOG to Australia, the first region outside of the US to have access. Telstra and MOG launched under the BigPond Music branding on 21 June 2012.http://blog.mog.com/post.php?num=638184929 This partnership also allows Telstra customers to stream without the content counting towards their data quota.In July 2012, it was officially confirmed that Beats would acquire MOG's music streaming service for $14 million. Beats' goal with the acquisition is to leverage its library of high quality music to produce a "truly end-to-end music experience". The acquisition did not include MOG's advertising network, the MOG Music Network,(【引用サイトリンク】url=http://www.adweek.com/news/technology/beats-electronics-acquires-mog-141575 ) which was sold in a separate deal on 24 August 2012 to the radio broadcasting and media company Townsquare Media.(【引用サイトリンク】url=http://www.musicweek.com/news/read/remaining-half-of-mog-music-network-sells-to-townsquare-media-group/051510 )In January 2014, it was announced that MOG would be discontinued on 15 April 2014 in favor of Beats Music, and that existing subscribers would receive refunds. The shutdown was ultimately delayed to 31 May 2014; former MOG subscribers were offered a free, 60-day trial of The Beats Music service.(【引用サイトリンク】url=http://www.theverge.com/2014/6/1/5770370/mog-streaming-music-service-shut-down )MOG no longer operates in Australia, which was previously offered through Telstra's BigPond Music (BPM) service, and has also been discontinued in other regions.(【引用サイトリンク】url=http://bigpondmusic.com/help/faq/mog ) Content is still constantly updated, However the app had no longer be receiving updates, with the last update to the iOS app occurring on 15 October 2013. many customers have had the service discontinued without prior notice on the morning of July 19, 2015. There has been no official reason as to why many customers have been cut off, however a Telstra representative has said they have been receiving many calls regarding the inconvenience. On the 20 July 2015, Telstra Officially announced that they had closed the whole Bigpond music department at midnight, and Bigpond music URLs now redirect to the Telstra media webpage. No customers were given prior notification to the service being ended officially. (【引用サイトリンク】url=https://itunes.apple.com/au/app/mog/id372093286?mt=8 ) Telstra officially announced the closure of MOG on July 31, with an announcement and banners stating the service would cease to operate as of 11:59PM August 31.http://www.zdnet.com/article/telstra-announces-closure-of-music-streaming-service-mog/」の詳細全文を読む スポンサード リンク
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